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Aspiration helps their customers spend, save, and invest with a conscience so people  can make money while making the world a better place. The platform allows customers to get paid monitor the impact of their spending on the planet, earn 10% cashback at socially responsible businesses, and opt to plant a tree with every purchase made. The company also promises to not use any of its customer’s deposits to finance activities counter to fighting climate change, such as building oil pipelines, coal mining, or deforestation. Users with their direct deposits linked to Aspiration, can get paid up to 2 days earlier. Aspiration Plus allows for APY’s of up to 83 times higher than traditional savings accounts. The company is also backed by Robert Downey Jr. and Leonardo DiCaprio. Aspiration was founded in 2013 and currently has roughly 300 employees with headquarters in Marina Del Rey, CA.