John Willcotts is a seasoned executive with over two decades of experience in the technology and digital solutions sectors. Currently serving as the Vice President and General Manager of the Digital Solutions Group at NICE inContact, he has been instrumental in driving innovation and strategic growth since October 2020. Prior to this role, John was the Vice President and General Manager at Nexidia from March 2016 to October 2020, where he led transformative initiatives in analytics and customer engagement. His career also includes notable positions such as CEO at Orchestria Corporation, VP GM at Yahoo!, and CEO at Encompass Inc. With a robust background in engineering and executive management, John has consistently demonstrated his ability to lead and innovate across various high-impact roles.