Debra Aho Williamson is a leading AI analyst, marketing strategist, and founder of Sonata Insights. Known for identifying major shifts in consumer behavior and their impact on marketing, she advises brands and media leaders on AI marketing, AI advertising, AI search, and evolving consumer trends. Formerly a principal analyst at EMARKETER, she was among the first industry experts to forecast the rise of social media advertising. Today, she authors The AI Ad Economy and is a trusted voice on the future of AI, marketing, and digital media.